A key point for SEO success that everybody is talking about is creating more inbound links to your website. The best way to get good links is to find highly relevant websites and ask them to set up a link to your website. While this research for relevant links can be very time consuming, it is also very rewarding in the amount of traffic it can generate for your website. It involves going on a tedious hunt through related or similar websites, contacting the right people there and offering to set up reciprocal links. These free links, once established, are often the life-blood of a stable internet marketing campaign.
It’s seems simple, but many of these website owners, especially the one with a PR site will on many occasions ignore your request. But if you can show the benefit to linking to one of your good content page, a good majority of them will accept your request.
These site owners will want reciprocal links back to their sites; you must be willing to place a link somewhere on your own website (usually a links page) in order to set these up. In fact, it is best to set up a reciprocal link from your own website before contacting the other person. It costs you nothing and makes it harder for the person you are asking to say “no” or to ignore your request. We do not recommend putting links on your home page or in areas where the link will distract from the focus of your site.
This is an everyday task and it requires patience and perseverance to get ultimate result. But when implemented right you will see some dramatic result in terms of traffic.
A good example is a link from a highly popular website like; free internet marketing courses to our search engine optimization page doubled the traffic to our website overnight.
The same sort of paid text link ads are also available from Text Link Brokers and Link Adage. For a free, downloadable eBook (an Adobe PDFfile) on why linking matters and how to set up your own effective linking strategy, go to this site, Linking Matters and download their free report. It’s well worth the time it takes to read and understand linking as part of a strategy for getting people to your site and to raise your visibility in the search engines.
LinkPartners.com is a free directory of websites that swap links with other websites. Useful for finding and setting up links to relevant websites.
ReciprocalMarketing.com offers a cheap way to buy reciprocal links – they charge a dollar per link and you get to set which categories of links you want and don’t want. They automate the whole process. You set your monthly budget for how many links you can afford.
If you have feedback (negative or positive) about any of the above, please let us know about it.
Note: Some of these link resources have free options, some don’t. All of them are either paid or reciprocal in some way. If you choose to go with one of these, take a look after a few weeks at who is newly linking to you for the quality of the links it gets you. And, keep checking for a few months whether it has helped you at all, either by sending in more traffic or improving your rank. Not all links are equal, so do take a good look at what you are getting for your membership.
Make it easy for people to link to your site. You can set up a page that has the code linking to your site, so they can paste it into their HTML.
Tags: traffic, blogging resources, blog basics, seo, alexa, marketing, blog marketing, link exchange, search engine optimization, website design
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